As photographers, we can focus on the result more than the experience. We can research our destinations, looking for the “best” place to get the “best” photographs. Learning more about our destination is a logical and appropriate step to learn more about what to expect and what to hope to experience when we arrive, but focusing on the experience should be the point. If the photographs we capture are the priority, our adventures rarely meet expectations.

When we travel to a new place, one that is renowned for certain landmarks and sights, it’s surreal when we are there for ourselves, experiencing what many others have. Social media gives us insight into what we should expect or how we should experience it. The proof that “I was there” is evident everywhere. There are over 7 million tags for the Eiffel Tower on Instagram. Close to 6 million for the Burj Khalifa in Dubai and 5 million for Times Square. With thousands of posts per day being uploaded online to fill those timelines and satisfy the social proof, are we losing the enjoyment of the experience of being there?

Travelling is not just about checking destinations off a list or posting the most Instagram-worthy locations; it’s a journey that allows us to discover new cultures and people in new cities and countries. We can experience it alone or share it with the ones most important to us.

One overlooked aspect of continued travel is that this could be our first and last time here. We may never be back. And that’s not because we did not enjoy it; it’s that life happens, and other aspects take priority. When we realize that the authentic emotions and sensations that make an experience memorable are unique, we appreciate it more.

The process of documenting our travel is easier than ever. We can instantly capture and share a photo, which can cause us to view the world as a digital experience rather than a firsthand one. Finding a balance between capturing our memories and living in the moment is essential. Focusing on the now helps develop a sense of gratitude and appreciation for where we are and our experience.